SuperControl’s World Tour: Exploring Self-Catering Trends from Around the Globe

Pack your bags and grab your passport, because SuperControl is taking you on a whirlwind world tour of self-catering trends. From the sun-soaked Mediterranean coastlines to the bustling cities of Asia, we’ll be exploring the latest industry trends, innovative practices, and inspiring success stories from self-catering accommodation owners across the globe. So, fasten your seatbelts and let’s embark on this journey of discovery.  

Eco-friendly Escapes: The Rise of Sustainable Self-Catering in Scandinavia 

Scandinavia is known for its stunning natural beauty and focus on sustainability and its self-catering accommodation is no exception. Nordic property owners are leading the way in promoting eco-friendly tourism by integrating renewable energy, recycling initiatives, and locally sourced materials into their offerings.  

For instance, many Swedish self-catering accommodation providers offer unique eco-friendly stays such as treehouses, cabins, and glass igloos that are powered by solar panels, use compost toilets, and have eco-friendly heating systems. This accommodation provides a unique experience while keeping the environmental impact to a minimum. The use of recycled materials in construction and furniture adds to the sustainability factor.  

By following their example, UK self-caterers can create guilt-free vacation experiences for environmentally conscious travellers and set their properties apart. 

Digital Nomad Paradises: Adapting Self-Catering Properties for Remote Workers in Southeast Asia 

Remote work has become increasingly popular in recent years, and Southeast Asia is quickly becoming a go-to destination for digital nomads. UK self-caterers can take advantage of this trend by offering dedicated workspaces, strong internet connections, and flexible booking options.  

The demand for work-friendly stays has led to the rise of co-living spaces that combine comfortable accommodation with shared workspaces. Many of these spaces offer community activities, such as networking events and workshops, that allow digital nomads to connect with like-minded individuals. 

By adapting your properties to suit the needs of location-independent professionals, you can tap into an expanding market and increase your occupancy and length of stay. 

Pet-Friendly Perks: Winning Over Animal Lovers in the UK Market 

Pet owners are increasingly looking for pet-friendly accommodation, and self-catering properties in the UK are catering to this growing market by embracing pet-friendly amenities and policies. In fact, Airbnb says searches that include ‘allows pets’ have increased by a whopping 65%!  

By providing pet-friendly services and accommodation, you ensure that four-legged guests are welcomed and comfortable. To capitalise on this trend, consider offering pet-friendly facilities, such as enclosed gardens, dog-walking services, or even pet-sitting options. Consider catering to pet owners to attract a wider audience, boost bookings, and enhance guest satisfaction. 

Wellness Retreats: The Growing Demand for Health and Wellbeing in Self-Catering Properties Across Europe 

The focus on health and wellbeing has become a significant trend in the tourism industry, and self-catering accommodations across Europe are transforming into wellness retreats.  

Wellness retreats offer guests the opportunity to unplug from their daily routine and focus on their physical and mental wellbeing. Some self-catering accommodation providers offer bespoke retreats that include yoga classes and workshops, healthy meal plans, and outdoor activities like hiking and cycling 

You can take inspiration from this trend by incorporating elements like yoga, meditation spaces, and organic food options into your offerings.  By catering to guests seeking a wellness experience, you can increase your occupancy rates and attract repeat business from health-conscious travellers. 

From sustainability to wellness, our world tour of self-catering trends showcases the diversity and innovation taking place in the industry. As you consider incorporating these trends into your property, remember to keep your target audience in mind and tailor your offerings to suit their needs. By doing so, you can provide a unique and memorable experience to your guests and generate positive reviews and repeat business. By taking inspiration from these success stories and incorporating best practices from around the globe, you can ensure your property stays ahead of the curve and continues to delight guests from all corners of the world.