Sizzle Into Summer: Your Essential Self-Catering Peak Season Checklist

Summer is just around the corner, and it’s time to gear up for the busy season ahead. To make your self-catering properties shine and create unforgettable experiences for your guests, we’ve crafted an essential summer checklist. Let’s dive into the action points that will ensure your properties are in tip-top shape for those sun-soaked summer bookings. 

Offer Summer-Specific Add-Ons 

Make the most of the summer season by leveraging SuperControl’s booking extras feature to provide your guests with thoughtful and season-specific add-ons. Enhance their self-catering experience by offering a range of convenient options, such as: 

  • Bicycle rentals: Encourage your guests to explore the local area by offering bicycles for rent. This eco-friendly transportation option allows them to enjoy the great outdoors while staying active during their break. 
  • Beach equipment: Help your guests have a fantastic day at the beach by providing essential equipment such as beach chairs, umbrellas, and beach toys. This gesture saves them the hassle of packing their own gear, allowing them to focus on relaxing and soaking up the sun. 
  • Barbecue sets: Enable your guests to savour the flavours of summer by offering barbecue sets for rent. Equipped with everything they need for a successful cookout; guests can enjoy alfresco dining with friends and family in the comfort of their self-catering accommodation. 

By catering to your guests’ summer needs and offering tailored add-ons through SuperControl’s booking extras, you’ll create unforgettable experiences, enhance guest satisfaction, and increase your revenue through these additional services. 

Update Property Photos 

Capture the essence of summer in your property photos. Take advantage of natural lighting and showcase your outdoor spaces, blooming gardens, and any summer-specific amenities. High-quality, seasonal images will make your property stand out to potential guests. 

Showcase your outdoor spaces, such as patios, decks, and gardens to emphasise the enjoyment and leisure opportunities your property offers during the summer months. Don’t forget to highlight any summer-specific amenities, like swimming pools or barbecue areas, which can be a deciding factor for guests when choosing their self-catering accommodation. 

Regularly updating your property photos to reflect the changing seasons not only keeps your online presence fresh and engaging, but it also demonstrates your attention to detail and commitment to providing an outstanding guest experience. 

Promote Local Summer Attractions 

Enrich your guests’ summer stays by researching and sharing information about nearby events, festivals, and attractions. By being well-informed about local happenings, you can provide valuable insights to your guests and help them make the most of their holiday. Consider the following methods to share this information effectively: 

  • Website updates: Keep your website up to date with a dedicated section highlighting local events and attractions. Regularly refresh this information to ensure you’re promoting the most relevant and exciting happenings in your area. 
  • Social media: Engage with your guests through social media by posting about local events, festivals, and attractions. Share eye-catching visuals, interesting stories, and useful tips to encourage your followers to explore the local area during their stay. 
  • Email newsletters: Send out periodic email newsletters to your guests, informing them about upcoming events, special promotions, and seasonal attractions. This not only provides valuable information but also helps maintain a connection with past and potential guests. 
  • Guest Login: Utilise SuperControl’s guest login feature to provide personalised recommendations and up-to-date information on local events, festivals, and attractions. Offer exclusive content, tips, and even discounts on local activities, making it easy for guests to plan and enjoy their stay in the area.  

By actively promoting local experiences, you’ll contribute to your guests’ lasting summer memories, enhance their overall satisfaction, and showcase your commitment to supporting your community. 

Spruce Up the Outdoors and Refresh Your Inventory 

As summer approaches, guests are eager to soak up the sun and enjoy outdoor spaces. Give your property’s exterior some tender loving care by cutting the grass, trimming hedges, and planting bright flowers. Adding charming elements like twinkling fairy lights, comfortable seating, and perhaps even a hammock will create an inviting atmosphere for ultimate relaxation. 

In addition to enhancing your outdoor areas, it’s worth refreshing your inventory to ensure a comfortable and memorable stay for your guests. Take the time to evaluate your supplies, from kitchen utensils to bedding and towels. Replace any worn-out items and consider adding extra amenities that cater to the summer season. Providing beach towels, picnic baskets, or board games for cosy family nights can make a significant difference in your guests’ experience. 

By sprucing up your outdoor spaces and refreshing your inventory, you’ll create an enjoyable atmosphere for your guests, encouraging them to make the most of their summer holiday and leave with fond memories of their stay at your self-catering property which will ultimately result in enhanced property reviews.  

Offer Flexible Booking Options for the Summer Season 

As the summer season approaches, guests seek flexibility and convenience when making their holiday plans. By offering flexible booking options, you can cater to a wider range of traveller needs and increase the chances of securing bookings for your self-catering property. 

You can consider offering alternative check-in and check-out times to accommodate guests with varying travel schedules. This can provide a stress-free experience for those arriving early or departing late. Additionally, you can offer special discounts or incentives for last-minute bookings to fill any unexpected vacancies and maximise your occupancy rates. 

Embracing this checklist and harnessing the power of SuperControl’s features will ensure you’re well-prepared for the summer season. Your self-catering properties will shine, delivering an outstanding guest experience. Together with SuperControl, let’s make this summer a season of success and create unforgettable memories for your guests.