Last year one booking every minute was processed through SuperControl, providing holidays for more than two million guests. At the end of March 2018, this year’s booking total is already more than £192m.
We constantly check our data to monitor booking behaviour and identify self-catering trends, so we can share advice and best practice tips with the SuperControl community and the wider industry. Here’s what has caught our attention recently.
In 2017 there were three key areas that stood out in the self-catering industry: guest experience, booking channels and smarter pricing.
To get noticed in a digital world you have to prove that what you say is true, and that begins when someone starts searching online for their next holiday. You do that by providing a snippet of the experience and giving guests a taste of what’s to come. Read on to discover how.
Do you accept debit or credit card payments when guests book your your self-catering property online or over the phone? The legislation on the charges you can add is changing, here’s what you need to know.
Use the data in your online booking system to encourage direct bookings and repeat visits. Here’s how self-catering agencies and owners can use SuperControl to analyse their guests’ data, enabling personalisation before and during their stay.